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Christoph Bieber about the strategy by the AfD

Why is the AfD successful online?

More people follow the far-right party on social media than any other. Christoph Bieber from the Digital Democratic Innovations research programme spoke about this with Christopher Onkelbach from the WAZ.

22. January 2024

Her internet posts follow a strategy of “controlled taboo-breaking”, says Bieber. This does not have to be imposed from above, but works as a “consensus” between the party leadership, grassroots and supporters. “It just works. And unfortunately they do it very well,” says Bieber. It is noticeable that young women often represent and disseminate AfD positions online. This is less aggressive and therefore more likely to be accepted. “This pushes the boundaries of what can be said further and further.”

Read the full article here.