Digital Propaganda Models in the Age of the Internet, Big Data and Social Media in Ukraine and EU countries
This project focuses on studying the EU experience of digital activism and instruments of digital activism influence on the democratic processes. This research project examines a set of the specifics of the use of digital tools for the introduction of propaganda companies in Ukraine and the EU. It analyses, how using of digital tools, social media, and big data based on the situation of the information war in Ukraine. It researches the experience of the EU and Ukraine in the fight against fakes and propaganda.
Project “Digitalization for facilitating the circular economy in Ukrainian industry based on the European Union experience”.
The aim of the project is to investigate with a critical realistic lens the circular economy in European Union industrial companies (especially in Germany) and in Ukrainian industrial companies and public institutions in order to describe and analyze how they understand, build, and implement the circular economy to achieve a competitive advantage in the context of digital solution in modern economy.
The purpose of the research is to provide a clearer and deeper comprehension of the digital solutions for development circular economy in order to set concrete goals for private and public sector initiatives to address raw material shortages and rebuild the Ukrainian economy after Russian-Ukrainian war. In addition, the results of the project will help to address the global challenges of environmental degradation and climate change. The motivation for this research stems from (1) the popularity of the circular economy and digital technologies and using them for expected practical benefits for businesses, regions and governments, (2) as well as the development and restoration of the Ukrainian economy, which has undergone significant structural changes due to the loss of capital assets of enterprises, access to resources, and the transformation caused by Ukraine’s acquisition of the status of a candidate for EU membership, and (3) the need to unravel the overlapping concepts of the circular economy and digital solutions for circular economy and contribute to their theoretical foundations.
Main Research Topics
- Digital Economy
- Digital Media
- Digital Activism
- Digital Ethics
- Circular economy
Curriculum Vitae
Associate Professor of the Marketing and Business Administration Department Pryazovskyi State Technical University (Mariupol, Ukraine)
Expert of the Council of Europe (Youth for Democracy in Ukraine Project)
Expert of the Specialties 051 „Economics“, 073 „Management“, 075 „Marketing“ (The National Agency For Higher Education Quality Assurance (NAQA))
Master-Facilitator of the Project „Active Citizens“ – British Council
Researcher of the Institute of Economics and Management (University of Economics in Bratislava)